Puglia's DOP extra virgin olive oil is undoubtedly one of the most appreciated and successful products of this region, capable of conquering the palates not only of the locals, but also of people from all over Italy and every corner of the world. This precious condiment is characterized by an unmistakable taste and aroma, representing a culinary essence of exceptional quality and a true treasure for well-being.

The olive tree, an evergreen tree, finds its ideal habitat in the hills of Apulia, where the indirect marine climate exerts its influence. This noble tree loves dry soils and is sensitive to moisture. One of the most fascinating characteristics of the olive tree is its extraordinary longevity: it can live for thousands of years and can be cultivated in calcareous or even clayey soils.